With the Olympics approaching, we’re about to witness the best athletes in the world perform at the highest level. What separates them from everyone else isn’t just talent or passion—it’s precision.
The best in the world are measurement-driven.
Imagine:
- A football game without a scoreboard
- A swimmer without a clock
- A golfer without a scorecard
- A comedian without audience feedback
- A movie without box office numbers
- A public company without quarterly earnings
- A professional bodybuilder who never tracks the weight on the bar
It would be impossible to define progress, improvement, or success.
Now think about the greats:
Tom Brady. Kevin Hart. Steven Spielberg. Tiger Woods. Jeff Bezos. Arnold Schwarzenegger.
Different industries. Different skills.
One defining commonality: they measure everything that matters.
Where Most Businesses Fall Short
Here’s the uncomfortable truth:
Many business owners and even business coaches actively avoid measurement.
Why? Because numbers create clarity—and clarity creates accountability.
But your results will always reflect the level of measurement you’re willing to embrace.
Ask Yourself—Today, Not Someday:
- How many calls did you make today?
- How many follow-up messages, texts, or DMs did you send today?
- How many emails went out today?
- How many social media posts did you publish today?
- How many joint ventures or strategic conversations did you initiate today?
- How many speaking opportunities did you book today?
- How many sales did you close today?
- How much time did you spend reading, learning, or sharpening your skills today?
High performers don’t wait until the end of the month—or the end of the year—to evaluate progress. They measure daily.
The Real Shift That Changes Everything
If you want extraordinary results, fall in love with two things:
Measuring.
Reporting.
Not as punishment—but as feedback.
Because what gets measured gets improved.
And what gets reported gets repeated.
Greatness isn’t accidental.
It’s tracked.