Prescription Without Diagnosis Is Malpractice — Even in Coaching
One of the most common (and costly) mistakes I see in coaching is this: We prescribe before we truly understand. In medicine, prescribing treatment without a diagnosis is malpractice.In coaching? It’s just as damaging — especially when you’re working with high-end clients. The worst coaching sin isn’t a lack of frameworks, tools, or motivation strategies.It’s not going deep enough. If you haven’t asked why your client has the problem they’re facing, you’re not coaching — you’re guessing. Here’s the truth most people don’t want to hear: 👉 Motivation solves very few business problems. When a client is stuck, overwhelmed, or